Amazon Now expands to 120 cities, targets 300 by end-2026

Amazon Now has scaled its micro-fulfilment network to around 800 centres from 100 a year ago, while daily orders are rising 20% month on month, according to Harsh Goyal. The quick-commerce platform recorded a $1 billion annualised sales run rate in July and now has an average order value of around ₹550, with perishables accounting for nearly half of orders.

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